Selling a business gets complicated fast. There are a lot of moving parts, and buyers will demand information that can be hard to pin down. To sell your company without running into major problems, it’s a good idea to have a professional working with you who has been through the process before and understands your business.
What Is a Trusted Advisor?
Your trusted advisor is a partner you can depend on to make your business sale go as smoothly as possible while fetching a favorable return. They’ll help you make any necessary preparations, optimize your marketing strategy to find the right buyer, and work with you during the company’s transition.
A trusted advisor isn’t an account manager or a salesperson. They work with you directly on a day-to-day basis, and take an active role as your partner during the process of selling your company.
Trusted advisors at Delta Business Advisors aren’t just experienced in business sales; they also know your industry. They understand the nuances of your situation and know what needs to be done, so there’s less of a learning curve when addressing the things that make your company unique.
How a Trusted Advisor Can Help
The sale of your business can be compared to any other product, albeit much more complicated. You need to know what buyers are looking for and how to reach them, and you have to be ready to close the sale when they come to the table. Your trusted advisor stays one step ahead of the game and make sure your company is doing everything it can to find the best possible deal.
Preparing to Sell
To ensure your company is ready to sell, consider the buyer’s perspective and experience as they vet your business. They’ll be taking a hard look at every aspect of your operation, searching for problems, and it’s your job to make sure they’re seeing reasons to buy instead.
If your accounts are in disarray, most buyers are put off right away. No matter how interested they are in owning your business, any amount of confusion can leave them skeptical and wary of making an offer.
If machines aren’t working or properly maintained, buyers might feel like they’re paying to inherit your problems. It’s important to take steps to improve the image your company is projecting before courting interested parties.
Your trusted advisor knows what buyers are looking for, which potential problems need to be addressed first and how to help you present the best possible face for your company.
Marketing Your Business
When your business is ready to sell, you’ll need to reach people with the interest and resources to make an offer. You can’t just put an ad up on online for something of this scale and importance, so how do you find people who are interested in buying your company?
Your advisor has a proven track record of getting businesses like yours in front of the right people. They know where buyers are looking, they’ve got a network of contacts to generate leads and they can assist you in creating and marketing an effective listing.
Delta Business Advisors protects your information while shopping your business around, so you don’t have to worry about the privacy of your operations. Together with your trusted advisor, you strategize with business brokers to handle exchanges of relevant information, making sure you’re not wasting time or giving too much away to buyers who aren’t serious about the deal.
You Don’t Have to Go It Alone
Going it alone isn’t an option for most companies. Selling a business is just too big a job to take on without a solid, experienced team. Your trusted advisor is a liaison working for your company and coordinating with Delta Business Advisors to get the deal you’re after. To speak to a Delta Business Advisors about your exit strategy, contact the office at 480-686-8062.